Shah Rukh Khan’s ‘King’ makes history with massive Indian Rs. 175 crore deal
Executive Intelligence Dispatch
Bollywood superstar Shah Rukh Khan's film King has secured a record-breaking overseas distribution deal worth Indian Rs. 175 crore, the highest minimum guarantee ever offered for an Indian film.
Key Facts & Findings
- —Record-breaking deal worth Indian Rs. 175 crore
- —Phars Films acquires international distribution rights
- —King to be released worldwide on December 24, 2026
“Dubai-based Phars Films has acquired the international theatrical distribution rights for the film under a minimum guarantee agreement worth INR 175 crore.”
“The reported agreement is the highest overseas minimum guarantee ever offered for an Indian film.”
The deal highlights the growing commercial potential of Indian cinema globally and may influence the country's film industry's future investments.
King is scheduled for worldwide theatrical release on December 24, 2026, and Phars Films is expected to directly manage distribution in the Middle East and work with local distributors in other international markets.
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Shah Rukh Khan’s ‘King’ makes history with massive Indian Rs. 175 crore deal
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